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5 Essential Questions to Ask Yourself as an Entrepreneur

In 2015, I went into business for myself and started freelancing as a virtual assistant for Silicon Valley executives.

I'm now an intuitive business coach helping spiritual entrepreneurs create more freedom in their lives.

So much has changed over the past few years, and it took asking myself the right questions to get to where I am now.

Here are five essential questions to ask yourself to gain clarity in your business. These journal prompts can help you whether you're just starting a business or you're an experienced entrepreneur looking to reignite your spark.


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1. Who are you?

This is not your superficial fluff. Who are you really?

Dig deep with this. If you're not sure, turn to your soul for answers. Your heart already knows.

On the surface, you may be a mother, daughter, wife, or business partner. But beyond that, you may be an energy worker, healer, spirited soul, or star child.

These are still just labels

Think about your unique traits and the gifts you have to offer. Explore who you are in the world - how you're seen, how you want to be seen. Also consider who you were, who you are now, and who you're becoming.

You may find that you're a warrior, fighter, goddess, or queen.

Keep digging until you get a clearer picture of who you really are.

Answering this question will ground you and provide the foundation you need to move forward with confidence.

2. What do you do?

You may be a coach, but that's not what you do. Deep down, you're a healer. You help people find their soul's true calling.

Search beyond the reflex response of your role / responsibilities and dive into the heart of what you do and how you help people on a soul level.

Put more simply, what is the BIG problem you help your clients solve?

For example, you may be a business coach. Yes, you help your clients with marketing, content, and strategy, but you do so much more than that. Okay, so what you do helps them attract their ideal clients and make more money, but what else?

As you dig deeper, you may find that what you really do is help people heal their mental blocks so they can confidently build their business with ease. Or that you help people find their soul's true calling so they can make an impact in the world.

Drill down until you find that "OMG" moment of what you really help your clients do.

3. Who do you serve?

Do you work with everyone? Only men? Only women? Only business owners?

Beyond the obvious demographics (age, gender, occupation, etc.), how else can you describe your soulmate clients?

What do they think about? What do they struggle with? What keeps them up at night?

If it helps, write a story about them. Who are they? What do they do? How do they feel? Where do they want to be in life?

The more specific you can be in identifying your soulmate clients, the easier it will be to attract them to you, and repel anyone who isn't the right fit for you.

4. What is your why?

Put another way, what does your soul most long for? What is your reason for being on this earth? Why do you do what you do?

This is your life's mission and purpose. Knowing your why will keep you inspired and motivated even when your work seems impossible.

My "why" (i.e., reason for being) is to become the best possible version of myself to help others become the best possible version of themselves. 

And the "why" for my why? Because I believe we each have something special to offer and the world needs to see our light.

You may be working towards saving up for a house, but what does that house actually represent? Stability, security, ownership, pride. The reason behind the surface-level goal is the real "why."

Once you've identified your why, keep it in front of you where you'll see it every day to remind you of why you do what you do. It may be a favorite quote or an image that reminds you of your soul's purpose.

5. What would you do if you weren't afraid?

So often, we scale back our dreams because of fear. We worry that we'll make a mistake, that we'll fail, or that we're not enough or simply unworthy of achieving lofty goals.

Think back to your why, and what your soul most longs for. Now, what next step would you take if you weren't afraid?

THAT is what you need to be doing.

And now that you've gained greater clarity in your life and business, it's time to go do the thing.

You might feel anxious or scared about taking that next big step, but remember... every journey begins with a single step. You have to take that step to move forward. And only YOU can take that step. No one else can do it for you.

You got this!

Want even more free journal prompts?

Click on the image below to grab your free copy of 50 journal prompts to boost your business with confidence and ease.


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